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/ Service

SEOFoundation

Technical SEO and local search optimization, baked into every site we build.

Typical investmentIncluded with builds · $1,500–$3,500 standalone
Typical timelineConcurrent with build · 2–4 weeks standalone

Most small business sites are invisible to Google — not because their content is bad, but because the technical foundations were never built. We fix that as part of every build: structured data, semantic HTML, performance optimization, local SEO targeting, and the boring stuff that moves rankings. For sites we didn't build, we also offer one-time SEO setups.

/ What's included

Technical SEO audit + fix list (for existing sites)
Schema.org structured data (LocalBusiness, Service, FAQ, Review)
Local SEO setup including Google Business Profile guidance
Page-speed optimization (Core Web Vitals targeted at 90+)
Content structure + keyword targeting per page
Sitemap + robots.txt + redirect strategy

/ Included with every build

If we're building your site, SEO foundation is part of the work — not a separate line item. Performance, semantic structure, schema markup, sitemaps, local targeting: all of it ships with the site. You don't need to ask for it or pay extra.

/ Standalone SEO setups

For businesses with an existing site we didn't build, we offer a one-time SEO setup engagement. We audit what's there, fix what's broken, add the structured data, optimize page speed, and set up your Google Business Profile properly. Once the foundation is solid, you're set for years.

/ What we don't do

We don't do ongoing monthly SEO retainers, paid ads, or link-building outreach. Those require specialists who do it full-time, and we'd rather refer you to people we trust than do them badly. If you need an ongoing partner, we'll connect you with one.

/ Questions

Quick answers about this service.

  • Is SEO included if I get a website built by you?
    Yes — every build includes the full SEO foundation at no extra cost. Schema markup, semantic HTML, page speed optimization, sitemap, Google Business Profile guidance. You're not paying for SEO twice.
  • Will you guarantee a #1 ranking?
    No, and you shouldn't trust anyone who does. Search rankings depend on competition, your geographic market, and how often Google updates its algorithm. We can guarantee the technical work is done correctly and that you'll be measurably more findable than you were before.
  • What about ongoing SEO content + outreach?
    We don't do that. SEO content marketing (monthly blog posts, link-building, outreach campaigns) requires specialists who do it full-time. We'll happily refer you to local Michigan SEO partners we trust if that's what you need.