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SEO&Performance

Technical SEO and local search optimization so the right customers can actually find you.

Typical investment$1,500 – $4,500 (one-time) or ongoing monthly
Typical timeline3–5 weeks for setup

Most small business sites are invisible to Google — not because their content is bad, but because the technical foundations were never built. We fix that: structured data, semantic HTML, performance optimization, local SEO targeting, and the boring stuff that moves rankings.

/ What's included

Technical SEO audit + fix list
Schema.org structured data (LocalBusiness, Service, FAQ, Review)
Local SEO setup including Google Business Profile guidance
Page-speed optimization (Core Web Vitals targeted at 90+)
Content structure + keyword targeting per page
Sitemap + robots.txt + redirect strategy
Quarterly performance reports if paired with hosting

/ What we actually do

SEO has been turned into a buzzword. Here's what it is for a small business: making sure Google can read your site, knows what you do, where you do it, and trusts you enough to rank you. We work the technical side and the local-search side, because both matter when you're a Michigan business trying to be found by Michigan customers.

/ How long does ranking take?

Honest answer: 3–6 months for noticeable local-search movement, longer for competitive non-local terms. Anyone promising faster is selling you something. We focus on the foundations first because they compound — a fast, well-structured site keeps improving on its own as you publish more content.

/ Questions

Quick answers about this service.

  • Do I need ongoing SEO or is it a one-time thing?
    The technical foundation is mostly one-time — once it's done, it doesn't need redoing. What requires ongoing attention is content (new pages, blog posts, landing pages for new services) and monitoring for issues. We offer both: a one-time setup engagement, or a monthly retainer if you want us to keep adding content and monitoring.
  • Can you help with Google Business Profile?
    Yes. We walk you through claiming and verifying your profile, structuring your business categories and service areas correctly, and writing the kind of description that Google's local algorithm rewards. We also wire your site's structured data to match your profile so they reinforce each other.
  • Will you guarantee a #1 ranking?
    No, and you shouldn't trust anyone who does. Search rankings depend on competition, your geographic market, and how often Google updates its algorithm. We can guarantee the work is done correctly and that you'll be measurably more findable than you were before.

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